Why Media Training Doesn’t Work

Traditional media training programmes for financial professionals usually fail to create sustainable improvements. This leaves both participants and their learning & development managers disappointed.

 

Why doesn’t media training work? In finance, content and delivery are indivisible. Delivery techniques cannot be separated and overlaid on the content in isolation. Your communication strategy needs to be targeted at investors and decision-makers.

 

In roadshows and pitches, where delivery matters as much as content, the numbers rarely speak for themselves. Failing to deliver messages effectively inevitably means failing to maximise the chances of success.

 

Accellency’s training programmes are designed and delivered by finance professionals for finance professionals. They are structured around real-life scenarios, interactive exercises, and behavioural science techniques for immediate and lasting impact.

 

Our Financial Storytelling, Roadshow Preparation and Presenting With Impact programmes combine content and delivery so that your teams can develop commercially successful communication strategies.

 

If you want a financial communication strategy which really works, get in touch with Accellency to learn more.

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